August 20 & 21, 2025
Hall F, Donald E. Stephens Convention Center, Chicago, USA

Off-Highway Conference

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Illuminating the future: LED lighting innovations driving OEM production

21 Aug 2025
Day 2_Off-Highway
As power sports vehicles evolve, so do consumer expectations for high-performance, durable, energy-efficient lighting solutions. This presentation will explore the latest trends in LED lighting technology, focusing on advances in adaptive illumination, smart connectivity and sustainability. We will examine how OEMs are integrating cutting-edge LED solutions to meet stringent regulatory requirements while enhancing aesthetics, safety and user experience. Additionally, we will analyze shifting consumer preferences, from customization to enhanced visibility, and their impact on production strategies. Attendees will gain insights into how manufacturers can stay ahead of the curve, balancing innovation with market-driven demand for premium lighting solutions.
  • Introduction and market overview: rapid advances in LED technology transforming the power sports industry; consumer demand for customization
  • Evolution of LED lighting in power sports: transition from halogen and HID to LED lighting; LED benefits: energy efficiency, longer lifespan, etc
  • Growing adoption in ATVs, UTVs, motorcycles, snowmobiles and marine applications
  • Adaptive lighting systems: adjusts beam patterns for terrain and speed; smart and connected lighting: integration with mobile apps and vehicle system
  • Aligning with regulatory standards and industry safety requirements; enhancing vehicle performance and visibility through advanced optics
Speakers
Nick Edizer, managing director and board member - SERKO

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